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2 April 2009
Drug Compliance Genius

Filed under Technology

I think Steven Leavitt (of Freakonomics) best distills this idea to its very core.

“So if you take the drug and pee on a special piece of paper, a secret message appears. If you don’t take the drug, you can pee on it all you want, but it will not reveal the secret message.”

I can definitely see this extending to doping at the Tour Du France, only the message would be “Allez directement en prison, vous porcine américaine.”

via An Ingenious Approach to Drug Compliance – Freakonomics Blog – NYTimes.com.

 ::  Adam College

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